ABOUT TOURISPORTS

Tourisports is a leading digital magazine dedicated to sports tourism, covering major events, destinations, experiences and more. We enable destinations, venues, events, hotels and brands to connect with sports enthusiasts through stories, guides, interviews, and event coverage.

Every day we help our readers to find inspiration, make better choices, and take action.

Our expert team has decades of experience in sports business, marketing, digital media, special events and communications.

OUR AUDIENCE

Our readers are highly engaged, experience-oriented, affluent travellers, who seek authentic experiences that blend their passion for sports with global exploration.

Driven by both event attendance and active participation, they are digitally savvy, and ready to invest in travel planning.

With spending in sports tourism expected to reach US$1.3 trillion by 2032, targeting this segment offers a compelling strategic opportunity.

ADVERTISING OPPORTUNITIES

With a global audience of sports travellers, Tourisports offers targeted advertising, branded content, and partnership solutions. We provide tailored and innovative solutions to help achieve your brand’s specific goals.

By collaborating in creative ways, our team can design and implement effective advertising campaigns that align with your storytelling and message.

We create customized packages that leverage our existing channels, ensuring that your brand effectively reaches its target audience. Our options include:

Display Advertising

Take over our website banners or advertise on our newsletter.

Branded Content

Collaborate with us in the creation of original and engaging content that will resonate with our audience. Options include:

• • Social Media: Posts, videos and stories.  
• • Advertorial: In-depth and unique content about your brand, product, destination, or attraction.
• • Quizzes: Work with us to create an engaging and informative quiz. 

Contests, Sweepstakes and Offers

Engage audiences, enhance brand awareness, and expand your social media reach. Turn engagement into consumer conversions by providing our readers with exciting deals. Options include:   

• • Giveaways
• • Tickets and exclusive deals  
• • Offers and promotions can be featured in our multiple channels.

Microsite

All your content aggregated on a branded, unique page on Tourisports.

Sports Travel Guides

A dedicated section on Tourisports, featuring insightful and relevant content, meant to drive awareness and bookings for destinations and events. Each guide can include elements such as local attractions, places to stay, multimedia storytelling (i.e. videos, photos, audios) and more.

MARKETING AND MEDIA SERVICES

Tourisports’ editorial team leverages extensive expertise in marketing and communications to produce engaging and creative content in sports tourism.

Our stories inspire consumers and drive interest in sports travel, destinations, events, venues, and brands. Tourisports media portfolio includes:

Media Partnerships:

Enhance visibility and attract wider audiences through a media partnership with Tourisports. A trusted media partner, Tourisports can provide credibility and drive results for your special event or sports tourism destination.

Brand Marketing

Let our seasoned marketing team guide you in building a powerful brand strategy. We offer comprehensive analysis and support for executing multichannel promotional campaigns that resonate with your target audience.

Digital Marketing

Stay ahead in the competitive digital landscape with our expert planning and implementation of impactful digital marketing campaigns. We focus on social media, influencer marketing, search engine optimization, website strategies and AI to maximize your reach. Our approach is tailored to each platform, in order to maximize engagement.

Special Reporting:

Field reporting for major exhibitions, events and destinations, including stories, interviews, live streaming and special publications. Set your brand apart from the rest with a dedicated, on-site, in-depth coverage from Tourisports.

Content Strategy

Benefit from our expertise in producing engaging and creative content for websites, blogs, travel guides, social media and marketing collateral, tailored according to specific target audiences and platforms. 

Contact our sales team for more information.